COMPANY PROFILE

CHIARA BONI La Petite Robe the international made in Italy

CHIARA BONI La Petite Robe has redefined modern elegance since its inception in 2007, bringing a distinctive and innovative approach to dressing. Rooted in Italian craftsmanship and impeccable tailoring,

the brand is renowned for its signature stretch jersey fabric, designed for a flawless fit and all-day comfort. Each piece embodies versatility, femininity, and refined glamour, crafted for women who embrace style with confidence and ease.

Ch.1 - Uncompromised elegance

Vision

Evolving into a contemporary lifestyle brand, CHIARA BONI La Petite Robe now offers a complete wardrobe of sophisticated essentials. Beyond its iconic dresses, the collection includes impeccably tailored ready-towear, chic tops, versatile pants, elegant jackets, and accessories, each crafted with the same commitment to comfort, versatility, and timeless Italian style.

Ch.2 - Materials innovation

Beyond the performances

Since its inception, the brand has attracted the attention of international retailers thanks to its skillful use of a high-performance and eco-sustainable material, the brand’s iconic, Italian-made jersey, whose performance

and skillful cut give CHIARA BONI La Petite Robe garments an impeccable fit. Today the brand enriches its collections with a cross-section of the highest quality materials, such as cotton, silk, and fine yarns.

The brand was the first in the European fashion industry to obtain the PEF (Product Environmental Footprint) certification, reinforcing its commitment to responsible fashion.

Ch.3 - Sustainability and commitment

Sustainable approach

Owned by the Germanetti family and guided by their generations of expertise in textiles and fashion, CHIARA BONI La Petite Robe upholds the highest standards of “Made in Italy.”

Ch.4 - Capillarity

From showrooms to international boutiques

With unparalleled design and outstanding quality, the brand has expanded globally, with flagship boutiques in Rome, Milan, and Montecarlo, and distribution in the finest department stores worldwide, including Saks Fifth Avenue, Neiman Marcus, Nordstrom, and Bloomingdale’s.

Ch.5 - Expertise ed Heritage

Quality and service

Ch.5 - Expertise ed Heritage

Quality and service

Merging Italian heritage with a global sensibility, CHIARA BONI La Petite Robe’s designs are coveted by stylish women worldwide. The CHIARA BONI La Petite Robe woman is dynamic, poised, and always impeccably dressed, whether navigating the city, attending a gala, or jet-setting to her next destination.

From figure-flattering dresses to statement eveningwear, each design enhances and empowers, ensuring a look that is effortlessly chic and always unforgettable.

Ch.6 - Retail development

The expansion of mono-brandstores

Starting in 2015, Chiara Boni La Petite Robe also activated a retail development plan, which to date has led to the opening of boutiques in Milan, Rome and Monte Carlo.